Launch party for a partnership via the David Bowie estate and OpenSea. Unveiled pieces IRL to local community ahead of public launch via a silent disco, where phones were protected to prevent public viewing ahead of launch, and guests jammed to Bowie enjoying the private pieces. Outside of the silent disco was a highly curated NFT gallery that ~400 community members were able to enjoy.
Negotiated partnership with Bowie estate, designed event concept, coordinated public launch moment, and led GTM internally.
Bowie on the Blockchain

